Farm Fresh Foods sought to enhance the appearance of their Tender Chicken Breast packaging. The old design felt outdated and didn’t stand out on the shelves. They needed something more modern, fresh, and easy for customers to understand—something that clearly showed the quality and variety of their ready-to-eat chicken products.

We redesigned the packaging with bold colors, clear fonts, and real grilled chicken images to create a more appealing and trustworthy look. Each flavor, such as Citrus, Garlic Pepper, Lime & Chilli, and Sriracha, was given its unique color to make it easier for customers to recognize their favorite. Key features like “low in calories” and “ready to eat” were highlighted on the front to help buyers make quick, confident decisions. The overall design now feels more premium and health-focused.

The new look has helped the brand appear more professional and attractive, both in stores and online. With clearer labels and more appetizing visuals, customers can connect with the product faster and trust its quality. This design refresh brought stronger visibility and value to the brand.

Mockups shown in this project were created using AI for presentation purposes only.